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    • Contributors
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innovation strategy

Innovation provides competitive advantage

How 100 innovative companies outperformed the competition

  • By rnd-admin
  • on 18 November, 2019

The practices of 100 innovative companies were reviewed in this paper, which looks at how innovation has become a major brand differentiator.

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Theme Editor Blogs
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Tools
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    Using the game 'Top Trumps' as a communications tool
    Large R&D centric businesses have a huge asset in the vast experience that exists...
  • Innovation Fitness Test - a tool to help scoring
    John Bessant recommends this tool developed by colleagues in Canada which helps with using...
  • 'How to' statements
    A useful tool in creative problem solving is the ‘how to’ statement which provides...
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