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Lysander Weiss

Adjunct Professor at Woxsen University; Partner, venture.idea; Senior Research Fellow, Strategic Entrepreneurship Research Group, and Chair of Strategic Management and Digital Entrepreneurship at HHL Leipzig Graduate School of Management

Dr. Lysander Weiss is a recognized thought-leader on the topics of strategy, innovation and organisation. Based on unique insights from academic research and business practice, his publications span from peer-reviewed journal articles to multiple bestselling management books. As partner at the management consultancy venture.idea, he works with companies such as adidas, Johnson & Johnson, vodafone, zalando, and many other large and medium-sized businesses. As Adjunct Professor at Woxsen University School of Business, India and Senior Research Fellow at HHL Leipzig Graduate School of Business, Germany, he engages in academic research and teaching. He also shares his expertise as a speaker for conferences and companies.

Dr Lysander Weiss

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Would a ‘Strategy Lab’ provide sustainable renewal of competitive advantage?

The strategic renewal of competitive advantage is vital to sustain growth says Prof Lysander Weiss, he discusses the role of dynamic capabilities and outlines how these can be encapsulated in the Strategy Lab.

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As rapid change results in ever shorter cycles of competitive advantage, The Schaeffler Group, found that its traditional methods of leveraging its corporate values for competitive advantage were not sufficient. So it has adopted a new Business-to-Innovation strategy.

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    • Dynamic capabilities for strategic innovation
    • Would a ‘Strategy Lab’ provide sustainable renewal of competitive advantage?
    • Innovation-to-Business strategy adopted by Schaeffler Group
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