
When the going gets tough, the tough get going – the innovation paradox
“What is the worst thing that you can do in a time of pandemic? Wait and sit it out.” This advice from Prof Oliver Gassman struck home
“What is the worst thing that you can do in a time of pandemic? Wait and sit it out.” This advice from Prof Oliver Gassman struck home
How do you balance the generation of short-term profit, gained from the exploitation of existing knowledge and success patterns, with long-term success to be achieved
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