Roadmapping at BASF
23 December, 2016
When Tim Handyside became head of a new innovation management group for BASF’s Construction Chemicals Division he was already an advocate of roadmapping. However, despite
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When Tim Handyside became head of a new innovation management group for BASF’s Construction Chemicals Division he was already an advocate of roadmapping. However, despite
The visual design of technology roadmaps greatly enhances their value as communication aids but this is being overlooked.
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