creative ideation

Ideation and creativity in R&D

Improving objectiveness of idea selection

By rnd-admin
on 10 September, 2019

With the increase in use of online ideation platforms to harness creativity, it is important that ideas are fairly judged, without bias, and that the truly best ones bubble up to the top, comments Phil Kennedy.

Take your brain for a walk

By rnd-admin
on 10 November, 2016

Creative work is often marked by an impasse. Exercising helps your conscious mind to relax, and your inner critic to rest. You might be surprised by unexpected and original combinations that emerge.

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Would an analogy help?

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